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I'd love to take credit for this, but I can't. It wasn't intentional.

 

As much as we like to believe the best lessons in life are the ones we learn on purpose, it's the ones we learn through circumstance that often teach us the most.

 

Right before COVID, I left the ad agency I was working at to freelance and find my next gig.

 

I landed at an agency that did more conventional work than I wanted to do. I came from a mid and long form storytelling background, and this agency produced more traditional advertising campaigns – short commercials plus social and digital media assets.

 

While it was cool to get paid to produce work for big brands, it wasn't WHAT I wanted to be doing. We were, however, experiencing a global pandemic, and I was gainfully employed. Still, up to this point, I had been hyper targeted with my gigs and jobs. They were always exactly what I wanted to (or thought I needed to) be doing in order to check the next box and build my portfolio.

 

What could I possibly learn from this job?

 

Well, because of WHERE I found myself, I was able to gain skills and experiences that transcended the paradigm I thought I was operating in.

 

This agency was anything but traditional. While we did traditional work, the CEO intentionally built a culture led by various department heads from different disciplines within the industry. I came from a film background, he and his co-founder won awards for disruptive digital media campaigns, our strategy lead came from entertainment marketing where she won awards and launched careers of some of today's biggest movie stars, and the woman who led client services came from a startup marketing background.

 

I had suddenly and accidentally found myself in a target rich learning environment that would help me build a stronger foundation for my storytelling career than I would have built on my own.

 

Terminal leave is too late. Do the work that's right in front of you, and see what happens.

 

✍🏼 My name is Carey Kight. I was a flight line weapons troop in the Air Force. Now I help veterans build ⚡️SKILLS⚡️ to successfully transition from service-to-civilian.

 

🎙️ LISTEN to Veteran Made

📷 FOLLOW Veteran Made

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